Privacy Policy

1. Introduction

Welcome to ProjectBlnde ("we," "us," "our," or the "Site"). ProjectBlnde is operated by TBS Talent and represents the Blnde Brand. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and interact with our services. By using this Site, you consent to the data practices described in this policy.

We are committed to protecting your privacy and ensuring transparency about our data practices. This policy complies with applicable data protection laws, including the General Data Protection Regulation (GDPR) for users in the European Economic Area and the California Consumer Privacy Act (CCPA) for California residents.

2. Information We Collect

2.1 Personal Information You Provide

When you use our Site, we may collect personal information that you voluntarily provide to us, including but not limited to:

• Email Address: When you sign up for our waitlist, presave notifications, or email updates
• Contact Information: If you reach out to us via email or contact forms
• User-Generated Content: Any information you provide through interactive features, feedback forms, or communications

2.2 Automatically Collected Information

When you access our Site, we automatically collect certain technical information about your device and browsing behavior:

• Device Information: IP address, browser type, operating system, device identifiers
• Usage Data: Pages visited, time spent on pages, click patterns, referring URLs
• Cookies and Tracking Technologies: Session cookies, analytics cookies, and similar technologies (see our Cookie Policy for details)
• Game Interaction Data: Scores, gameplay duration, and interaction patterns with our interactive features

2.3 Third-Party Information

We may receive information about you from third-party services, including analytics providers, email service providers, and social media platforms if you interact with our content on those platforms.

3. How We Use Your Information

We use the information we collect for the following purposes:

• Service Delivery: To provide you with access to our Site, deliver email notifications, and fulfill your requests
• Communication: To send you updates about music releases, presave confirmations, and promotional content related to the Blnde Brand
• Analytics and Improvement: To analyze user behavior, improve our Site functionality, and enhance user experience
• Marketing: To send you marketing communications about new releases, events, and merchandise (you may opt out at any time)
• Legal Compliance: To comply with applicable laws, regulations, and legal processes
• Security: To detect, prevent, and address technical issues, fraud, and unauthorized access
• Business Operations: To manage our business operations, including customer support and internal record-keeping

4. Legal Basis for Processing (GDPR)

For users in the European Economic Area, we process your personal data based on the following legal grounds:

• Consent: You have given explicit consent for us to process your email address for marketing communications
• Legitimate Interests: We have a legitimate interest in analyzing Site usage, improving our services, and protecting against fraud
• Legal Obligation: We may process your data to comply with legal requirements

5. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

• Service Providers: We share information with trusted third-party service providers who assist us in operating our Site, conducting business, or servicing you (e.g., email service providers, analytics platforms, hosting providers). These providers are contractually obligated to protect your information and use it only for the purposes we specify.
• TBS Talent: As ProjectBlnde is operated by TBS Talent, we may share information within our organization for business operations and brand management
• Legal Requirements: We may disclose your information if required by law, court order, or governmental request, or to protect our rights, property, or safety
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity
• With Your Consent: We may share your information for any other purpose with your explicit consent

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:

• Email Addresses: Retained until you unsubscribe or request deletion
• Usage Data: Typically retained for 12-24 months for analytics purposes
• Legal Records: Retained as required by applicable law

When we no longer need your information, we will securely delete or anonymize it.

7. Your Privacy Rights

7.1 General Rights

You have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal obligations)
• Opt-Out: Unsubscribe from marketing emails at any time using the unsubscribe link in our emails
• Data Portability: Request a copy of your data in a structured, machine-readable format

7.2 GDPR Rights (EEA Users)

If you are located in the European Economic Area, you have additional rights under GDPR:

• Right to Restriction: Request restriction of processing in certain circumstances
• Right to Object: Object to processing based on legitimate interests
• Right to Withdraw Consent: Withdraw consent at any time (without affecting prior processing)
• Right to Lodge a Complaint: File a complaint with your local data protection authority

7.3 CCPA Rights (California Residents)

If you are a California resident, you have the following rights under CCPA:

• Right to Know: Request disclosure of the categories and specific pieces of personal information we collect
• Right to Delete: Request deletion of your personal information
• Right to Opt-Out: Opt out of the sale of personal information (note: we do not sell personal information)
• Right to Non-Discrimination: Exercise your rights without discriminatory treatment

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our Site. Cookies are small text files stored on your device that help us recognize you, remember your preferences, and analyze Site usage. For detailed information about the cookies we use, please see our Cookie Policy.

You can control cookies through your browser settings. However, disabling cookies may affect your ability to use certain features of our Site.

9. Data Security

We implement industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:

• Encryption of data in transit using SSL/TLS protocols
• Secure storage of data on protected servers
• Access controls and authentication mechanisms
• Regular security audits and monitoring

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

10. Third-Party Links

Our Site may contain links to third-party websites, including social media platforms (Instagram, Spotify, Apple Music). We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

11. Children's Privacy

Our Site is not intended for children under the age of 13 (or 16 in the EEA). We do not knowingly collect personal information from children. If we become aware that we have collected information from a child without parental consent, we will take steps to delete that information promptly. If you believe we have collected information from a child, please contact us immediately.

12. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your jurisdiction. By using our Site, you consent to the transfer of your information to the United States and other countries where we operate.

For EEA users, we ensure that appropriate safeguards are in place for international transfers, such as Standard Contractual Clauses approved by the European Commission.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by posting the updated policy on this page with a new "Last Updated" date. We encourage you to review this policy periodically.

Your continued use of the Site after changes are posted constitutes your acceptance of the updated Privacy Policy.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: